/* ============================================================ AKA INVESTIMENTOS — landing page Identidade: o urso vermelho. Vermelho da marca #FF1616. Base quase-preta + branco quente. Vermelho cirúrgico. Tipografia: Bricolage Grotesque (display) + Inter (texto) ============================================================ */ :root { --red: #FF1616; /* vermelho da marca */ --red-deep: #D40A0A; /* hover / profundidade */ --red-tint: #FFE9E9; /* fundo suave */ --ink: #16110F; /* quase-preto quente */ --ink-2: #221A17; /* superfícies escuras */ --ink-3: #2E2420; --paper: #FBFAF8; /* branco quente */ --paper-2: #FFFFFF; --text: #1B1512; /* texto sobre claro */ --text-soft: #6E645E; /* secundário */ --text-mut: #9A8F87; --on-ink: #F3EEEA; /* texto sobre escuro */ --on-ink-soft: #B0A59D; --line: #EAE3DB; --line-ink: #362B26; --maxw: 1160px; --radius: 16px; --radius-lg: 24px; --ease: cubic-bezier(.22,.61,.36,1); --shadow: 0 30px 70px -34px rgba(20,12,8,.4); --shadow-sm: 0 14px 34px -22px rgba(20,12,8,.45); --ff-display: "Bricolage Grotesque", "Segoe UI", system-ui, sans-serif; --ff-text: "Inter", system-ui, -apple-system, sans-serif; } *, *::before, *::after { box-sizing: border-box; } html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; } body { margin: 0; font-family: var(--ff-text); color: var(--text); background: var(--paper); line-height: 1.62; font-size: 17px; -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility; } img { max-width: 100%; display: block; } ::selection { background: var(--red); color: #fff; } .wrap { width: 100%; max-width: var(--maxw); margin-inline: auto; padding-inline: 26px; } .narrow { max-width: 800px; } /* ---------- progresso ---------- */ .progress { position: fixed; top: 0; left: 0; height: 3px; width: 0%; background: var(--red); z-index: 1000; transition: width .1s linear; } /* ---------- tipografia ---------- */ h1, h2, h3 { font-family: var(--ff-display); font-weight: 600; line-height: 1.08; letter-spacing: -0.02em; margin: 0; } p { margin: 0 0 1em; } .red { color: var(--red); } .ink { color: var(--ink); } em { font-style: italic; } .eyebrow { font-size: .78rem; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--text-soft); margin: 0 0 1.2rem; } .eyebrow-red { color: var(--red); } .section-title { font-size: clamp(1.7rem, 3.6vw, 2.7rem); font-weight: 600; } .section-title.light { color: var(--paper); } .lead { font-size: 1.2rem; color: var(--text-soft); } .lead.light { color: var(--on-ink-soft); } .lead.light strong { color: var(--on-ink); } /* h2 tem margin: 0 — sem isto o lead encosta no título. */ .section-title + .lead { margin-top: 1.5rem; } /* Corpo de texto justificado — só nos blocos alinhados à esquerda. hyphens depende do lang="pt-BR" no para quebrar sem abrir rios. */ .lead, .hero-sub, .section-desc, .scene-vivid, .obj-a { text-align: justify; hyphens: auto; -webkit-hyphens: auto; } /* Em telas estreitas a linha é curta demais: justificar abre buracos. */ @media (max-width: 560px) { .lead, .hero-sub, .section-desc, .scene-vivid, .obj-a { text-align: left; } } /* ============================================================ HEADER */ .site-header { position: sticky; top: 0; z-index: 900; background: color-mix(in srgb, var(--paper) 84%, transparent); backdrop-filter: saturate(160%) blur(14px); border-bottom: 1px solid transparent; transition: border-color .3s var(--ease); } .site-header.scrolled { border-bottom-color: var(--line); } .header-inner { display: flex; align-items: center; gap: 26px; height: 74px; } .brand { display: inline-flex; align-items: center; text-decoration: none; } .brand-logo { height: 30px; width: auto; } .nav { margin-left: auto; display: flex; gap: 30px; } .nav a { color: var(--text-soft); text-decoration: none; font-size: .95rem; font-weight: 500; transition: color .2s; } .nav a:hover { color: var(--red); } .nav-cta { margin-left: 4px; } /* ============================================================ BOTÕES */ .btn { --pad-y: 15px; --pad-x: 28px; display: inline-flex; align-items: center; justify-content: center; gap: 10px; padding: var(--pad-y) var(--pad-x); font-family: var(--ff-text); font-size: 1rem; font-weight: 600; text-decoration: none; border: 1.5px solid transparent; border-radius: 100px; cursor: pointer; transition: transform .18s var(--ease), box-shadow .25s var(--ease), background .2s, color .2s, border-color .2s; white-space: nowrap; } .btn:active { transform: translateY(1px); } .btn-sm { --pad-y: 10px; --pad-x: 20px; font-size: .9rem; } .btn-lg { --pad-y: 18px; --pad-x: 36px; font-size: 1.05rem; } .btn-block { width: 100%; } .btn-red { background: var(--red); color: #fff; box-shadow: 0 14px 30px -14px rgba(255,22,22,.6); } .btn-red:hover { background: var(--red-deep); transform: translateY(-2px); box-shadow: 0 20px 40px -16px rgba(255,22,22,.65); } .btn-line { background: transparent; color: var(--ink); border-color: var(--line); } .btn-line:hover { border-color: var(--ink); } .btn-whats { background: #1FA855; color: #fff; } .btn-whats:hover { background: #17924a; transform: translateY(-2px); } /* ============================================================ HERO */ .hero { position: relative; overflow: hidden; padding: clamp(48px, 8vw, 92px) 0 0; background: radial-gradient(760px 620px at 92% 92%, rgba(255,22,22,.10), transparent 60%), radial-gradient(680px 420px at 6% 0%, rgba(255,22,22,.05), transparent 60%), var(--paper); } .hero-bear { position: absolute; right: -3%; bottom: -3%; width: min(54%, 640px); height: auto; opacity: .09; transform: scaleX(-1); pointer-events: none; z-index: 0; filter: saturate(1.1); } .hero-inner { position: relative; z-index: 1; max-width: 940px; padding-bottom: clamp(40px, 6vw, 64px); } .eyebrow .dot { display: inline-block; width: 7px; height: 7px; border-radius: 50%; background: var(--red); margin-right: 9px; vertical-align: middle; box-shadow: 0 0 0 4px rgba(255,22,22,.14); } .hero-title { font-size: clamp(2.3rem, 6vw, 4.4rem); font-weight: 600; letter-spacing: -0.03em; margin-bottom: 1.6rem; } .hero-title .hl { display: block; } .hero-title .mark { background-image: linear-gradient(transparent 60%, rgba(255,22,22,.20) 0); padding: 0 .04em; border-radius: 2px; } .hero-sub { font-size: clamp(1.05rem, 1.9vw, 1.32rem); color: var(--text-soft); max-width: 700px; } .hero-actions { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 2.4rem; } .hero-trust { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 22px; margin: 1.6rem 0 0; font-size: .92rem; font-weight: 500; color: var(--text-soft); } .hero-trust span { display: inline-flex; align-items: center; } .hero-trust span::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--red); margin-right: 9px; } .hero-strip { position: relative; z-index: 1; list-style: none; margin: 0; padding: 32px 0; border-top: 1px solid var(--line); display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; max-width: var(--maxw); margin-inline: auto; padding-inline: 26px; } .hero-strip li { font-size: .96rem; color: var(--text-soft); padding-left: 18px; border-left: 2px solid var(--red); } .hero-strip span { display: block; font-family: var(--ff-display); font-weight: 600; font-size: 1.02rem; color: var(--ink); margin-bottom: 4px; } /* ============================================================ SEÇÕES / BANDAS */ .section { padding: clamp(66px, 9vw, 122px) 0; position: relative; } .section-head { max-width: 820px; margin-bottom: clamp(42px, 6vw, 66px); } .section-desc { font-size: 1.12rem; color: var(--text-soft); margin-top: 1.1rem; } .band-ink { background: var(--ink); color: var(--on-ink); } .band-ink .section-title, .band-ink h3 { color: var(--paper); } .band-ink .section-desc, .band-ink p { color: var(--on-ink-soft); } .band-paper { background: var(--paper-2); border-block: 1px solid var(--line); } /* ============================================================ MANIFESTO */ .manifesto-band { overflow: hidden; text-align: center; padding-block: clamp(76px, 10vw, 138px); } .manifesto-ghost { position: absolute; left: 50%; top: 52%; transform: translate(-50%, -50%) scaleX(-1); width: min(128%, 1180px); height: auto; opacity: .05; pointer-events: none; z-index: 0; } .manifesto { position: relative; z-index: 1; max-width: 840px; margin-inline: auto; } .manifesto .eyebrow { justify-content: center; } .manifesto-title { font-size: clamp(2rem, 4.6vw, 3.5rem); font-weight: 600; line-height: 1.08; letter-spacing: -0.025em; color: var(--paper); margin-bottom: 2.2rem; } .manifesto-title .red { color: var(--red); } .manifesto-creed { display: grid; gap: .7rem; margin-bottom: 2.2rem; } .manifesto-creed p { font-family: var(--ff-display); font-weight: 500; font-size: clamp(1.15rem, 2vw, 1.45rem); line-height: 1.4; letter-spacing: -0.01em; color: var(--on-ink); margin: 0; } .manifesto-creed em { color: var(--paper); font-style: italic; } .manifesto-rule { display: block; width: 46px; height: 3px; background: var(--red); border-radius: 3px; margin: 0 auto 2.2rem; } .manifesto-close { font-size: clamp(1.08rem, 1.7vw, 1.28rem); line-height: 1.55; color: var(--on-ink-soft); max-width: 640px; margin: 0 auto; } .manifesto-close strong { color: var(--paper); font-weight: 600; } .manifesto-close .red { color: var(--red); font-weight: 500; } .manifesto-sign { display: inline-flex; align-items: center; gap: 13px; margin-top: 2.8rem; padding-top: 1.8rem; border-top: 1px solid var(--line-ink); color: var(--on-ink-soft); font-size: .96rem; } .manifesto-sign .sign-bear { width: 40px; height: auto; } .manifesto-sign strong { color: var(--paper); font-weight: 600; } /* ============================================================ ESPELHO */ .espelho .section-title { font-size: clamp(1.7rem, 3.8vw, 2.9rem); margin-bottom: 1.5rem; } /* ============================================================ CENAS */ .scenes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; } .scene { display: flex; flex-direction: column; position: relative; background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius-lg); padding: 32px; box-shadow: var(--shadow-sm); transition: transform .3s var(--ease), box-shadow .3s var(--ease), border-color .3s; } .scene:hover { transform: translateY(-5px); box-shadow: var(--shadow); border-color: var(--red-tint); } /* buzzword riscada = o que os outros vendem */ .scene-abstract { display: inline-block; align-self: flex-start; font-size: .72rem; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--text-mut); margin-bottom: 16px; text-decoration: line-through; text-decoration-color: rgba(255,22,22,.55); text-decoration-thickness: 1.5px; text-underline-offset: 2px; } /* seta "vira" logo antes da cena */ .scene-vivid { position: relative; font-family: var(--ff-display); font-size: 1.24rem; font-weight: 500; line-height: 1.34; color: var(--text); margin: 0; letter-spacing: -0.01em; } .scene-vivid em { color: var(--red); font-style: italic; } /* card-âncora escuro (cena mais forte) */ .scene-lead { background: var(--ink); border-color: var(--line-ink); } .scene-lead .scene-abstract { color: var(--on-ink-soft); } .scene-lead .scene-vivid { color: var(--paper); font-size: 1.5rem; } .scene-lead:hover { border-color: var(--red); } .scenes-foot { max-width: 700px; margin: 44px auto 0; text-align: center; font-size: 1.12rem; color: var(--text-soft); } .scenes-foot strong { color: var(--red); } @media (max-width: 860px) { .scenes { grid-template-columns: 1fr 1fr; } } @media (max-width: 560px) { .scenes { grid-template-columns: 1fr; } } /* ============================================================ LEDGER (comparativo) */ .ledger { margin-top: 46px; border: 1px solid var(--line-ink); border-radius: var(--radius-lg); overflow: hidden; background: var(--ink-2); } .ledger-heads, .ledger-row { display: grid; grid-template-columns: 158px 1fr 1fr; } .ledger-heads { border-bottom: 1px solid var(--line-ink); } .ledger-heads .lh { padding: 17px 24px; font-family: var(--ff-display); font-weight: 600; font-size: 1.02rem; } .lh-them { color: var(--on-ink-soft); } .lh-me { color: var(--red); background: rgba(255,22,22,.08); } .ledger-row { border-top: 1px solid var(--line-ink); } .ledger-row:first-of-type { border-top: none; } .ledger .dim { display: flex; align-items: center; padding: 20px 24px; font-size: .72rem; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--text-mut); } .ledger .val { display: flex; align-items: flex-start; gap: 11px; padding: 20px 24px; font-size: 1rem; line-height: 1.4; } .ledger .val::before { font-weight: 700; flex-shrink: 0; line-height: 1.4; } .val-them { color: var(--on-ink-soft); } .val-them::before { content: "✕"; color: #ff5a4d; } .val-me { color: var(--paper); background: rgba(255,22,22,.08); } .val-me::before { content: "✓"; color: var(--red); } .ledger-note { margin: 30px auto 0; max-width: 620px; text-align: center; font-family: var(--ff-display); font-weight: 500; font-size: clamp(1.15rem, 2vw, 1.42rem); line-height: 1.34; letter-spacing: -0.01em; color: var(--on-ink); } .ledger-note .red { color: var(--red); } @media (max-width: 720px) { .ledger-heads { display: none; } .ledger-row { grid-template-columns: 1fr; } .ledger .dim { padding: 18px 22px 2px; } .ledger .val { padding: 8px 22px; } .ledger .val:last-child { padding-bottom: 18px; } } /* ============================================================ SINAIS / A EMBALAGEM */ .embalagem { display: grid; grid-template-columns: minmax(300px, .82fr) 1.18fr; gap: clamp(38px, 6vw, 84px); align-items: start; } .embalagem-head { margin-bottom: 0; } .embalagem-head .section-desc { margin-top: 1.2rem; } .signals { list-style: none; margin: 0; padding: 0; } .signal { display: grid; grid-template-columns: auto 1fr; gap: 22px; align-items: start; padding: 24px 0; border-top: 1px solid var(--line); } .signal:first-child { border-top: none; padding-top: 4px; } .signal-num { display: grid; place-items: center; width: 48px; height: 48px; border-radius: 50%; border: 1.5px solid var(--red); color: var(--red); font-family: var(--ff-display); font-weight: 700; font-size: 1.12rem; flex-shrink: 0; transition: background .25s var(--ease), color .25s var(--ease); } .signal:hover .signal-num { background: var(--red); color: #fff; } .signal-body h3 { font-size: 1.25rem; margin: 5px 0 6px; } .signal-body p { font-size: 1rem; color: var(--text-soft); margin: 0; max-width: 520px; } .signals-note { margin-top: 28px; padding: 22px 26px; border-radius: var(--radius); background: var(--paper); border: 1px solid var(--line); border-left: 3px solid var(--red); font-size: 1.04rem; line-height: 1.5; color: var(--text-soft); } .signals-note strong { color: var(--text); font-weight: 600; } @media (max-width: 820px) { .embalagem { grid-template-columns: 1fr; gap: 36px; } } /* ============================================================ STEPPER (como começa) */ .steps { position: relative; list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 26px; } /* linha contínua atrás dos dots (desktop) — absoluta, não vira grid item */ .steps::before { content: ""; position: absolute; top: 25px; left: 25px; right: 25px; height: 2px; background: var(--line); z-index: 0; } .step { display: flex; flex-direction: column; } .step-marker { position: relative; display: flex; align-items: center; height: 50px; margin-bottom: 18px; } .step-marker::before { content: ""; display: none; } .step-dot { position: relative; z-index: 1; display: grid; place-items: center; width: 50px; height: 50px; border-radius: 50%; background: var(--paper); border: 2px solid var(--red); color: var(--red); font-family: var(--ff-display); font-weight: 700; font-size: 1.15rem; } .step-final .step-dot { background: var(--red); color: #fff; } .step-time { display: block; font-size: .72rem; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--red); } .step-content h3 { font-size: 1.28rem; margin: 8px 0 8px; letter-spacing: -0.01em; } .step-content p { font-size: .98rem; color: var(--text-soft); margin: 0; } .steps-cta { margin-top: clamp(44px, 6vw, 64px); text-align: center; } .steps-cta p { font-family: var(--ff-display); font-weight: 500; font-size: clamp(1.2rem, 2.2vw, 1.6rem); letter-spacing: -0.01em; color: var(--text); max-width: 620px; margin: 0 auto 1.6rem; } @media (max-width: 860px) { .steps { grid-template-columns: 1fr; gap: 0; } .steps::before { display: none; } .step { flex-direction: row; gap: 22px; align-items: stretch; } .step-marker { flex-direction: column; height: auto; width: 50px; margin-bottom: 0; flex-shrink: 0; } .step-marker::before { content: ""; display: block; position: absolute; top: 25px; bottom: -50px; left: 50%; width: 2px; background: var(--line); transform: translateX(-50%); z-index: 0; } .step:last-child .step-marker::before { display: none; } .step-content { padding: 2px 0 30px; } .step:last-child .step-content { padding-bottom: 0; } } /* ============================================================ OBJEÇÕES (diálogo) */ .objections { display: grid; } .objection { padding: 34px 0; border-top: 1px solid var(--line); } .objection:first-child { border-top: none; padding-top: 6px; } .obj-q { font-family: var(--ff-display); font-weight: 600; font-size: clamp(1.4rem, 2.6vw, 1.95rem); letter-spacing: -0.02em; line-height: 1.15; color: var(--text); margin: 0 0 16px; } .obj-mark { color: var(--red); font-size: 1.15em; margin-right: 1px; } .obj-a { font-size: 1.08rem; line-height: 1.62; color: var(--text-soft); max-width: 660px; margin: 0; padding-left: 22px; border-left: 2px solid var(--red-tint); } .obj-a strong { color: var(--text); font-weight: 600; } /* ============================================================ CTA + FORMULÁRIO */ .band-cta { background: var(--ink); color: var(--on-ink); overflow: hidden; text-align: center; } .cta-bear { position: absolute; right: -4%; bottom: -8%; width: min(42%, 480px); transform: scaleX(-1); opacity: .045; pointer-events: none; } .cta-inner { position: relative; z-index: 1; max-width: 720px; margin: 0 auto; } .cta-title { font-size: clamp(2rem, 4.6vw, 3.3rem); color: var(--paper); margin: 0 auto 1rem; letter-spacing: -0.03em; line-height: 1.05; } .cta-sub { font-size: 1.14rem; color: var(--on-ink-soft); max-width: 600px; margin: 0 auto 2.4rem; } /* faixa "o que você recebe" — 3 itens lado a lado */ .cta-gets { list-style: none; display: grid; grid-template-columns: repeat(3, 1fr); border: 1px solid var(--line-ink); border-radius: var(--radius); overflow: hidden; max-width: 720px; margin: 0 auto 30px; padding: 0; background: rgba(255,255,255,.02); } .cta-gets li { display: flex; align-items: flex-start; gap: 10px; text-align: left; padding: 20px; font-size: .97rem; line-height: 1.35; color: var(--on-ink); border-left: 1px solid var(--line-ink); } .cta-gets li:first-child { border-left: none; } .cta-gets li::before { content: "✓"; color: var(--red); font-weight: 700; flex-shrink: 0; } .lead-form { display: grid; grid-template-columns: 1fr 1fr; gap: 15px; max-width: 560px; margin: 0 auto; text-align: left; background: var(--ink-2); border: 1px solid var(--line-ink); padding: 28px; border-radius: var(--radius-lg); box-shadow: var(--shadow); } .field { display: flex; flex-direction: column; gap: 7px; min-width: 0; } .field-full { grid-column: 1 / -1; } .field label { font-size: .88rem; font-weight: 500; color: var(--on-ink-soft); } .field .opt { color: var(--text-mut); font-weight: 400; } .field input { width: 100%; min-width: 0; font-family: var(--ff-text); font-size: 1rem; padding: 15px 16px; border-radius: 11px; border: 1.5px solid var(--line-ink); background: #17110F; color: var(--paper); transition: border-color .2s, box-shadow .2s; } .field input::placeholder { color: #6b6055; } .field input:focus { outline: none; border-color: var(--red); box-shadow: 0 0 0 3px rgba(255,22,22,.22); } .field input.invalid { border-color: #ff5a4d; box-shadow: 0 0 0 3px rgba(255,90,77,.2); } .lead-form .btn { grid-column: 1 / -1; margin-top: 4px; } .form-note { grid-column: 1 / -1; margin: 0; font-size: .92rem; min-height: 1.2em; text-align: center; color: var(--red); } .form-reassure { grid-column: 1 / -1; margin: 2px 0 0; font-size: .82rem; line-height: 1.45; text-align: center; color: var(--text-mut); } .cta-sign { display: inline-flex; align-items: center; gap: 13px; margin-top: 28px; font-size: .96rem; color: var(--on-ink-soft); } .cta-sign-bear { width: 40px; height: auto; flex-shrink: 0; } .cta-sign strong { color: var(--paper); font-weight: 600; } @media (max-width: 620px) { .cta-gets { grid-template-columns: 1fr; } .cta-gets li { border-left: none; border-top: 1px solid var(--line-ink); } .cta-gets li:first-child { border-top: none; } } /* ============================================================ FOOTER */ .site-footer { background: var(--ink); color: var(--on-ink-soft); padding: 64px 0 42px; border-top: 1px solid var(--line-ink); } .footer-inner { text-align: center; max-width: 800px; margin-inline: auto; } .footer-logo { height: 28px; width: auto; margin: 0 auto 24px; opacity: .92; } .footer-line { font-size: .95rem; color: var(--on-ink); margin-bottom: 16px; } .compliance { font-size: .8rem; line-height: 1.7; color: var(--text-mut); margin-bottom: 22px; } .footer-copy { font-size: .82rem; color: #6b6055; margin: 0; } /* ============================================================ CTA FLUTUANTE */ .floating-cta { position: fixed; left: 16px; right: 16px; bottom: 16px; z-index: 800; display: none; text-align: center; padding: 17px; border-radius: 100px; background: var(--red); color: #fff; font-weight: 600; text-decoration: none; box-shadow: 0 16px 40px -12px rgba(255,22,22,.6); transform: translateY(130%); transition: transform .35s var(--ease); } .floating-cta.visible { transform: translateY(0); } /* ============================================================ REVEAL */ .reveal { opacity: 0; transform: translateY(24px); transition: opacity .7s var(--ease), transform .7s var(--ease); } .reveal.in { opacity: 1; transform: none; } /* ============================================================ RESPONSIVO */ @media (max-width: 900px) { .nav { display: none; } .compare { grid-template-columns: 1fr; } .hero-strip { grid-template-columns: 1fr; gap: 18px; } .lead-form { grid-template-columns: 1fr; } .floating-cta { display: block; } .nav-cta { margin-left: auto; } } @media (max-width: 520px) { body { font-size: 16px; } .wrap { padding-inline: 18px; } .hero-strip { padding-inline: 18px; } .hero-actions .btn { width: 100%; } .btn-lg { --pad-x: 26px; } } @media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } .reveal { opacity: 1; transform: none; transition: none; } * { animation: none !important; } }